About Erik Vermeulen
Behavioural Strategist, Erik Vermeulen, brings over 20 years of Leadership and Consulting experience in growing the leadership skills of Leaders across several industries.
His strategies allow leaders to create more profitable behaviours by examining how their teams work and how they interact with their employees as well as their customers.
Erik is a high energy presenter, effortlessly adding humour and entertainment to his powerful business messages. He’s often singled out for his passion and zest, as well as his business insight. Not to mention his enthusiasm, his down to earth attitude and refreshing approach to people.
More About Erik Vermeulen
He believes that you cannot motivate people, but rather he takes a highly effective behavioural approach to leadership that allows him to influence what people are motivated to do! He shows companies how to build “virtual” teams that include both their employees and their customers, making a significant impact on the bottom-line. He has helped a global mobile phone company sell 60 000 units in a saturated market in under 3 weeks.
Erik has served long-term consulting contracts with some of the world’s largest companies and leaders in the global marketplace. His clients have found that Erik has the ability to put plenty of real-life business issues into perspective and offer realistic alternatives to team and leadership issues.
In 2020, during the height of the COVID-19 pandemic, Erik co-created The Brightrock Battle of the Sports which saw him walk 800km over four expeditions with some of South Africa’s sporting heroes to raise much needed funds in support of vulnerable communities battling COVID.
Erik Vermeulen Video
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